The SEC Network soon will be upon us. On Thursday, conference commissioner Mike Slive and ESPN president John Skipper announced a partnership that will launch in August 2014 and run for 20 years, making it the longest sports-rights contract in U.S. television.
Your move, Mr. Swofford.
An ACC Network has to be coming, right? You’ve got to think the league won’t want to fall too far behind on this cash grab.
Sports Business Daily reported in January that the league had hired a media group to explore the financial benefits of starting its own network. Last month’s signing of the grant of rights by all 15 ACC schools signals solidarity and should add clarity to the process.
So let’s assume it’ll happen. But what about content?
The SEC Network will televise three football games every Saturday and show more than 100 men’s basketball games. Excellent. But what about filling those weekdays in the summer?
That’s not easy. Here’s an actual TV listing for the Big Ten Network on Monday:
5:30 p.m. BTN LiveB1G: Indiana [TV-PG] Creation of one of the largest student-based entrepreneurial competitions, innovative medical treatments for veterans, and a program dedicated to ending world hunger.
Sporty! Hey, the ACC can do better, but the league needs to start brainstorming now. Here’s a potential lineup for the ACC Network during the dog days:
Read the rest of the column here.