
Jill Sluss Executive Director of Event Zone at the new site of Party in the Parkat the Dalevile Town Center..
Party in the Park comes to Daleville Town Center
Kent Martin of Director of SRO in Roanoke and Jill Sluss Executive Director of Event Zone are excited about Party in the Park coming to the Daleville Town Center (DTC). With Roanoke’s Elmwood Park under construction, the popular event needed a new home. According to Martin, the Daleville Town Center said, “Welcome to Botetourt!” Martin is a Botetourt resident and has spent 32 years in the business of finding quality entertainment for venues around the valley and beyond. Sluss of Event Zone in Salem also lives there and is excited as well about the possibilities of the new venue. The group will handle the kick- off to the Botetourt -Bedford Wine Trail concert series on May 11 at the DTC.
The Party in the Park event has featured music and dancing in Downtown Roanoke for about a decade. Beach music, oldies and just plain fun have been the hallmarks of the event. DTC is putting in a 40 x 50 dance floor in front of the stage. “Party in the Park” will feature weekly Thursday events May 16- Sept. 12, except for the 4th of July. It’s a bring your own chair and pop-up tent for the relaxing time of friends, family, music, dancing and fun. The cost is a mere $6 per person each week! Food and drink are a available at the venue.
Sponsorships are being sought as well.
“Uncork the Cure,” is the name of the May 11 Wine Trail Series event. Seven wineries will be represented this year in the Botetourt –Bedford Wine Trail. They are Blue Ridge Vineyard, Fincastle Vineyard and Winery, Hickory Hill Vineyards and Winery, Peaks of Otter winery, Savoy-Hill winery, Virginia Mountain Vineyard, And White Rock Vineyards. Tickets are $15 in advance, $20 on the day of the vent, $10 for non-tasters. Children under 12 admitted for free. 25 % of the admission will go to benefit the Blue Ridge Affiliate of the Susan G. Komen for the Cure.
Event Zone/SRO is handling the May 11 kickoff for the Wine Trail concert series. “The bands will be SOL Revolt, Stone Canyon Band and hopefully, The Fat Daddy Band,” said Martin.
“DTC and Fralin and Waldron have been exceptional,” said Martin. “ It is easy to get here. Botetourt is not on the other side of the planet, but is very accessible.” For instance Salem is only 9 miles away and a straight shot down I81 north to Exit 150. The beautiful surroundings, easy parking and safe environment can only add to the venue. “The facilities are second to none.” Sluss mentioned, “Fralin and Waldron has a dressing room for the bands which is incredible compared to the old site.”
Steve Claytor, VP of Development at Fralin and Waldron said, ” We are delighted to have them and host the Party in the Park season. We hope to work with Event Zone on additional events in the future. Great for Botetourt, wonderful for the DTC. We are really looking forward to it.”
For more information on the events or sponsorship, contact Sluss at 540-389-1232 ext 249 or Martin at 540-342-0400.
Here is the Schedule for the 2013 season.
Party in the Park entertainment line- up 2013:
May 16 Ken Knox and Company (Formerly Chairmen of the Board)
May 23 Jim Quick and Coastline
May 30 The Tams
June 6 Craig Woolard Band
June 13 Legacy / Motown Review
June 20 Right to Party (Formerly The Fabulous Kays)
June 27 The Embers
July 11 Domino
July 18 Jim Quick and Coastline
July 25 Atlantic Groove
Aug. 1 The Tams
Aug. 8 Ken Knox and Company (Formery Chairmen of the Board)
Aug. 15 Mark Roberts and Breeze
Aug. 22 Voltage Brothers and Project 4
Aug. 29 Super Hold
Sept. 5 Craig Woolard Band
Sept. 12 The Embers