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Kraft’s latest brainchild: cooking creme

Southwest Pasta Skillet. Photo from Kraft.

If I’m scanning recipes for a dish I’d like to try, the word “creamy” in the title is always going to get my attention. As I’ve said before, it’s a good darn thing I’m not lactose-intolerant, because my love of creamy, cheesy soups, casseroles and other dishes is off the charts.

The folks at Kraft who make Philadelphia cream cheese products know my tastes are representative of a wide array of the American population. Just think about how many of our favorite recipes, whether savory or sweet, call for cream cheese. What’s nice is that we can use full-fat cream cheese, reduced fat or fat free, depending on the recipe and our dietary needs.

The newest product in the Philadelphia line was developed specifically for cooking. It’s called Philadelphia Cooking Creme, and it is described as “a spoonable, easy-to-blend creme that can be effortlessly stirred into skillets, casseroles and pasta.” Well, my first reaction was to wonder how much effort it really takes to soften a block of cream cheese and stir it into a dish. If the dish is hot, it will melt in pretty quickly.

Nevertheless, this new product is even easier to use. Best of all, it comes in original flavor plus Italian Cheese & Herb, Savory Garlic and Santa Fe Blend. Now, we are getting into a value that does not come in the standard block of cream cheese. And Kraft points out that their cooking creme is a flavorful replacement to the typical canned, condensed soup or sour cream added to many recipes.

The cooking cream has 8 to 9 grams of fat and 100 to 110 calories per 1/4 cup serving. It comes in 10-ounce containers for about $2.99 each. Many of the recipes I’ve seen call for an entire tub and serve 4 to 6 people.

The maker suggested several chicken-centric uses for the stuff:

* Stir the Italian blend into a mixture of chicken cubes, zucchini, tomatoes and orzo for a creamy Italian pasta dish.

* Stir the Italian blend into chicken, stir-fry veggies and fresh basil, then mix into fettucine for a creamy pasta primavera.

* Add Savory Garlic to your favorite chicken pot pie recipe in place of the gravy/sauce/soup you would typically use.

* Blend Savory Garlic with chicken, broccoli, a little milk and shredded cheddar for a nice casserole, then top with a buttery crushed cracker mix.

* Use the Santa Fe blend to make a Southwestern skillet dish with chicken, green pepper, diced tomatoes, corn and rotini pasta.

* Mix Santa Fe blend into shredded chicken, onion and tomatoes, then roll in tortillas for easy chicken enchiladas.

* Make a lemon-broccoli rice dish with chicken, garlic, broccoli, lemon zest, rice and original blend.

To see these recipes and more, click here.

It occurred to me that a dollop of the original or Italian blend could be stirred into your favorite spaghetti sauce for a creamy twist. Heck, why not plop a little on a baked potato or a bowl of chili?Any other ideas sound good to you all?

What is your initial impression of this new product? Do you think it’s something you would buy and try, or is it just another way to get folks to spend money by appealing to their desire for convenience?

Join the conversation [ADD A COMMENT]

12 COMMENTS

  1. Debbie | February 28, 2011 at 12:16 pm

    I’ve been checking labels lately for artificial flavoring ingredients, if they have any,I won’t be trying it. It’s definitely appealing to the desire for convenience.

  2. Other John | February 28, 2011 at 12:31 pm

    Drat, something else we can’t use! But at least we’ve found the dairy-free alternatives to work pretty well as a substitute both for consistency and flavor.

    Except for dairy-free sour cream or cream cheese. Those are awful. We have had to mix in a bunch of seasonings to make them palatable. But once the herbs and spices are added, they’re really good. But by themselves, it’s like eating Elmer’s glue or paste, and I think I’d actually prefer using Elmer’s…

  3. Kristen | February 28, 2011 at 12:51 pm

    This does sound convenient, but I’m with Debbie. It reads like a Velveeta-esque “cheese product” version of cream cheese.

  4. Sharron | February 28, 2011 at 1:28 pm

    Since I’m on a low sodium diet, I’d have to know the sodium content, and in checking the website, I was unable to find that information.

    I love cream cheese!

  5. Lindsey Nair | February 28, 2011 at 2:00 pm

    Here’s some more nutritional info (for the Santa Fe blend):
    Serving: 1/4 cup
    Calories: 110
    Fat: 8 g
    Saturated fat: 5 g
    Trans fat: 0 g
    Cholesterol: 30 mg
    Sodium: 480 mg
    Carbs: 5 g
    Fiber: 0 g
    Sugar: 3 g
    Protein: 4 g
    Calcium: 8%
    Vitamin A: 15%

    Ingredients: Pasteurized nonfat milk and milkfat, water, whey, whey protein concentrate, salt, red bell peppers, cheese culture, onions, maltodextrin, garlic, tapioca starch, spice, yeast extract, sugar, lactic acid, corn flour, carob bean gum, guar gum, natural flavor, corn syrup, citric acid, chipotle chili pepper, lime juice, sorbic acid (as a preservative), jalapeno peppers, vitamin A palmiate.

  6. Sharron | February 28, 2011 at 3:00 pm

    With 480 mg of sodium per 1/4 cup, guess I won’t be using this product!

    Thanks, Lind, for the info.

  7. Lindsey Nair | February 28, 2011 at 3:54 pm

    True that. Aren’t you glad summer is coming, so we can eat all those tasty fresh veggies and control the amount of sodium we use?

  8. Debbie | February 28, 2011 at 4:52 pm

    I can’t wait for the warm weather and fruits and veggies to arrive!

  9. other Rebecca | February 28, 2011 at 4:54 pm

    While there’s nothing hugely bad in it (oh look! Our old friend corn syrup!) it’s got a LOT of salt per serving and lots of gums, flours, and starch to mimic creaminess. And “natural flavor”. Just what is “natural flavor”. And with chipotle pepper, lime juice, jalapeno pepper, red bell peppers, spice, onions, and garlic, why is “natural flavor” necessary?

    I don’t think I’m going down that path.

  10. chefdrew | February 28, 2011 at 7:12 pm

    In the foodservice biz, this has been available for some time under the name “culinary creme”. I’ve tried it and I can’t really recommend it. Blech!

  11. Kristen | March 1, 2011 at 2:20 pm

    I have a bunch of seeds I’ve started in my dining room window, and the lettuce is already about 2 inches tall!
    I’ve never actually grown anything from a seed before, and I think I should have waited on the lettuce…does anyone have any thoughts on when it can be planted outside? What about other veggies?

    We also signed up for the GFGP CSA this summer, so I’m going to have to add canning to the list along with smoking of skills needed when dealing with large quantities of fresh local products. I’m feeling very Little House On The Prairie.

  12. Courtney Cutright | March 4, 2011 at 11:22 am

    Register at kraftfirsttaste.com and receive a coupon in the mail for a FREE package of the new Philadelphia Cooking Creme.

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On the Fridge Magnet blog, food writer Lindsey Nair writes about home cooking, local restaurants, entertaining and more. Here, you will also find links to restaurant reviews and our weekly food column, Front Burner. Please also check out our database of Southwest Virginia restaurants resturant user reviews and our recipe database.

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