Land of Opportunity

The Roanoke Times

In increasing numbers, Hispanic immigrants are putting down roots in the Roanoke Valley. They're pouring concrete, opening hair salons and filling classrooms. Some employers, meanwhile, are attributing their success to this new labor pool. In this occasional series, The Roanoke Times explores the local impact of the national debate about immigration.
Recent Roanoke Times stories on Hispanic immigration have included:
gallery-immigrantsDuring a busy Friday night dinner waiter Jesus Malaga serves an armload of food to their Anglo customers. Malaga came to America four years ago from Mexico and, like many Mexican immigrants in Roanoke, first landed a job at El Rodeo.

December 31, 2006

As Congress wrestles with what to do about the estimated 12 million illegal Hispanic immigrants, friends and relatives keep showing up on the Roanoke doorsteps of those already settled here. The Roanoke Times documents the people behind the debate in this series of occasional articles titled “Land of Opportunity.”

Though some subjects were reluctant to have their names used and photographs taken out of fear of being deported, many believed that telling their stories would put a human face on a growing population that is still largely invisible — but which openly co-exists — in our community. In most cases, the newspaper has not pinpointed where the immigrants live or where they are employed.

Beth Macy

Beth Macy has been a features writer at The Roanoke Times since 1989. Macy gravitates toward stories that feature real-life struggles of ordinary people, with profile articles that have garnered national feature-writing awards and Virginia Press Association honors. She has published freelance articles in salon.com, The Christian Science Monitor and The Chronicle of Higher Education, and taught literary journalism at Hollins University.

Josh Meltzer

Josh Meltzer has been a photographer at The Roanoke Times since 1999. Earlier this year, Meltzer was named Photographer of the Year (Under 115,000 Circulation) by the National Press Photographers Association. Meltzer previously was a staff photographer at the Duluth (Minn.) News-Tribune for four years. In addition to his still photography, Meltzer has photographed, recorded, edited and produced more than two dozen video, audio and multimedia online presentations that have received awards from the Virgininia News Photographers Association and the Society for News Design.

In 2005, Macy and Meltzer teamed up to produce "An Unlikely Refuge," a multimedia series documenting the resettlement of Somali Bantu refugees in Roanoke. Their work won several national awards, including the 2006 Digital Edge Award for multimedia storytelling and the Associated Press Managing Editors award for online convergence.

Evelio Contreras

Evelio Contreras has been a reporter at The Roanoke Times since June 2005. He began as an editorial assistant in Metro and is now the community sports writer for the New River Valley Current, Neighbors and Sports. Contreras hopes to write narrative stories with a photographer's eye for detail. Before moving to Roanoke, Contreras was a desk assistant at The NewsHour with Jim Lehrer on PBS and worked as a sports editor of The News Gram in Eagle Pass, Texas. He graduated in June 2004 with journalism and philosophy degrees at Northwestern University.

Reporters: Beth Macy, Evelio Contreras

Photographer/multimedia: Josh Meltzer

Online designer: Amanda Hicks

Online producer: Jordan Fifer

Editor: Carole Tarrant

Multimedia editor: Seth Gitner

Print designer: Terri Macklin

Photo editor: Michael Stowe

Graphics: Grant Jedlinsky, Rob Lunsford

Copy editor: Alison Weaver

September 24, 2006

21st century 'Odyssey'

With her 15-year-old daughter, Vanessa, still asleep, Nohemi has to awaken 3-year-old Jessica at 6 a.m. so she can drop her off at the baby-sitter’s house on her way to work at a Roanoke food production facility. Vanessa helps get the other two children off to school. Audio gallery Open With her 15-year-old daughter, Vanessa, still asleep, Nohemi has to awaken 3-year-old Jessica at 6 a.m. so she can drop her off at the baby-sitter’s house on her way to work at a Roanoke food production facility. Vanessa helps get the other two children off to school.


Faith has long been Nohemi’s lodestar. Since the day she left her Honduran village in 2000, Nohemi (pronounced No-AY-me) has trusted God to guide her as she put her life — and her family’s lives — at stake.

Migrating to the United States was a risk worth taking, she decided, even if her children did wail their goodbyes , follow her down the dirt road and beg her not to go.

“Take the children away,” Nohemi told her mother as she steeled herself for the 44-day journey to Roanoke.

“I’m afraid I’ll change my mind.”

Food was scarce in Santa Elena, their small Honduran village. Nohemi fed her children from the money she made raising two milk cows. She’d dropped out of school in the fifth grade, as did most of her nine siblings, to help feed the family.

Married at 16, she divorced not long after and spent several years as a single mom.

While doing their homework, Nohemi’s daughters, Vanessa Molina-Cedillo (center) and Julissa Serrano-Cedillo (right), try to help their mother learn English. In six years of living in Roanoke, Nohemi has only learned a little English, and her daughters, like many immigrant children, will soon outpace her with their language studies.
While doing their homework, Nohemi’s daughters, Vanessa Molina-Cedillo (center) and Julissa Serrano-Cedillo (right), try to help their mother learn English. In six years of living in Roanoke, Nohemi has only learned a little English, and her daughters, like many immigrant children, will soon outpace her with their language studies.

“For years, she did it all by herself — working hard, working all the time,” recalled her niece, Elizabeth Cedillo. When Nohemi married again, to Roberto Serrano, the couple sold milk to a local cheese company and grew vegetables on borrowed land.

Subsistence living was the norm all over Honduras in the wake of 1998’s Hurricane Mitch: 85 percent of Hondurans didn’t have enough to eat or potable water. The few who could find work were making the equivalent of $1, maybe $2 a day.

“I know people who were living in shacks with cardboard roofs,” said Kris Tilley-Lubbs, a Virginia Tech professor who has both helped and researched Roanoke’s Hispanic families since 1999.

“Family members came here to work simply to send money back so their relatives didn’t starve to death while they were getting back on their feet. Many left children behind with relatives not knowing if they’d ever see them again.”

Some of the earliest migrants were granted U.S.-sponsored Temporary Protected Status, a renewable work visa prompted by the hurricane. But many of the relatives following in their paths have missed that window. They migrate illegally, usually with the help of “coyotes,” as the people smugglers are called, at a cost from $3,000 to $12,000.

For weeks, sometimes months, they navigate by the arc of the sun in a journey many social observers have described as the 21st century “Odyssey.”

“One of the women in my program was gang-raped in Mexico,” Tilley-Lubbs said. “She was coming here with the goal of working to replace her cardboard roof in Honduras with a tin roof. She wanted glass in her windows instead of just holes.”

Nohemi wanted to nurture both her children’s minds and their rumbling stomachs. Laborers in the United States made $10 an hour, she’d heard from her sister, Rosa. The first in the family to migrate to the United States, Rosa settled in Atlanta but moved after a friend told her she knew of a better job and cheaper housing in Roanoke.

What Nohemi didn’t realize was how long and hard Rosa worked, first in a Chinese restaurant, then for a meat-packing plant. Two jobs and 70-hour workweeks were common, and Rosa made tamales to sell to friends from the kitchen of the Old Southwest apartment she shared with nine other Hondurans.

“Their family came from the outback of Honduras, and they were completely lost,” recalled Tilley-Lubbs, who met Rosa in 1999.

Rosa’s goal was to save money to pay to bring her siblings and children to America, which she did methodically over the next several years — one at a time. When a new family member arrived, that person worked to help bring in the next relative.

By 2000, it was Nohemi’s turn, and she was charged with accompanying her niece, Elizabeth, then 15, on the 3,000-mile journey. Her sisters in Roanoke lent her $4,300 for the coyote fee.

She left behind her husband, Roberto; daughters Diana, Julissa, Vanessa and Wendy, ages 2 to 13; and son, Melvin, 11.

“I was told you would suffer on the trip, but I never imagined it would be so bad,” Nohemi said. “If I had known how hard it would be, I would have stayed home.”

She couldn’t imagine her young children traversing the same perilous path.

As she walked the first leg of her trip, she prayed: “Por favor Dios, dejame ver mis hijos otra vez.”

Please God, let me see my children again.

« A journey of faith | 'Catch and release' »

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