This post is from Phil Woods, Digital Product Manager.
Quick Response (QR) codes are the square matrix barcodes that are popping up everywhere from product packaging, to retail displays, to print advertising, to billboards. While QR codes simply store text, the most common use of QR codes is to provide a link to digital content from mobile devices.
To access QR code content, you’ll need a QR reader app on your smartphone or tablet. The app will use your device’s camera to scan and decode the QR code. As an example, scan the barcode below to download my contact information to your contact list.
There are countless potential uses of QR codes for a newspaper. For example, a QR code can link to an online video or a photo gallery for news stories. Similarly, QR codes could link to the latest online updates for a developing story. For a few other examples of QR use, check out 39 ways newspapers can use QR codes.
What are your impressions of QR codes?
If we started using QR codes more regularly, would you scan them?
Have you seen any creative uses of QR codes?