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The Storefront

Saving tactics at Target

Something strange arrived in my mailbox last weekend--a Target coupon book.

I can’t remember ever receiving Target coupons. Sure, at times there are special offerings in Target’s weekly advertising circulars, but the booklet is different. It’s compiled in an attractive, easy-to-read format. When I saw it, I immediately thought about the new ways that retailers are trying to win our spending dollars.

The booklet markets a variety of products at Target that fall into the necessity category. They include eco-friendly cleaning supplies, fitness snacks and apparel, medicines, such as Tylenol and Claritin, and food, such as Quaker Oats and Gatorade Tiger.

All of the products revolve around a health theme. The coupons, from$1 off for Tylenol to $5 off a women's athletic shirt, expire on Nov. 17.

I called Target to ask about this coupon book, but I haven’t heard back from a media representative.

Still, I can’t help but wonder if this is one way that Target, like many retailers, is trying to drum up sales during a slow period. We all know that the looming holiday season isn’t expected to be a bright spot for much of the retail industry.  
 
I’ll be keeping my eyes out for other new or unusual promotions as the Christmas shopping season gears up.

5 Comments »

  1. I've gotten those coupon books in other cities I've lived in (like Raleigh), going back to 4 or 5 years ago so it's not totally new due to the economy, but that may be why they've expanded it.

    Comment by shopper — October 23, 2008 @ 4:53 pm

  2. I've also received them in the past, typically once a year, if I recall correctly.
    This was when I lived in the NYC area as well as Philadelphia/NJ area.

    Comment by Love NRV — October 23, 2008 @ 5:16 pm

  3. Interesting, thanks for both of your observations. Perhaps these haven't hit the Roanoke Valley market often, or at least I have not seen them in the past.

    Comment by Jenny — October 23, 2008 @ 5:28 pm

  4. Hi, I wanted to share what little I know about the "clipless coupons" that Target sends out. I have over 1000 people reading my blog and we discuss this off and on. There is no rhyme or reason to it. We have collaborated a lot to find out who has a Target CC, uses gift registries, the pharmacy or any other service they offer. We come up with no answer. The clipless coupons seem to come out quarterly or if there is a grand opening for a new store.

    Come over and look at the coupon match-ups I do. I publish them weekly on Sunday for the Target ad and then I will go pull their coupons off the Target site and match-up with manufacturers coupons. IF you didn't know, you can use 1 Target coupon for a product and stack 1 manufacturers coupon for the same product as long as both coupons would have worked individually. :) Sweet huh? I lead you right to the exact coupon you need.

    If you love Target, come and join us. I am doing my best to keep all the latest deals, coupons, clearance opportunities posted so we can get the absolute best deal for our dollar. Grab your friends, load up the printer and come on over!

    Ginger
    AttentionTargetShoppers.com

    Comment by Ginger — October 24, 2008 @ 10:41 am

  5. I worked for Target for 5 years and as a cashier saw these coupons many times. Not sure about the rhyme or reason for them but they have been out for a long time.

    Comment by used to be a team member — October 28, 2008 @ 3:11 pm

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    The Storefront blog covers news on the retail, shopping and real estate industries in Southwest Virginia, as reported by Jenny Boone. Read more about her.

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