Faithful E.I. Randle shoppers, your wait almost is over. This well-known Roanoke County shop will open its doors next week, after closing for more than a month to change owners.
On Wednesday, the upscale women's clothing store will debut with a new owner and a few changes. E.I. Randle, located at the Forum shopping center in Southwest Roanoke County, closed in early January, because its former owners, Henry and Diana Vaughan, decided to sell the shop after 31 years in business. They still own and operate a store in Lynchburg, called Jasmine.
Winter Hodges has taken over the E.I. Randle enterprise. He also owns 310 Rosemont, a trendy men and women's clothing store with various locations, including shops in downtown Roanoke and in Blacksburg. Hodges told me this week that he's changed the look of E.I. Randle, with new carpet, freshly painted walls and larger, modern dressing rooms. The color scheme is brown and cream, with a black marble entrance.
E.I. Randle shoppers, expect to find most of the same clothing brands and styles previously sold there, particularly spring merchandise. Hodges said he's also incorporating 15 percent to 20 percent of the merchandise from 310 Rosemont in the E.I. Randle selection.
Also, shoes no longer are sold at the store. Hodges said he's working on an arrangement to physically connect one wall of the E.I. Randle store to Yarid's Shoes next door. That would encourage shoppers to browse Yarid's footwear selection.
Finally, for those who arrive at E.I. Randle in need of a caffeine pick-me-up, Hodges is setting up a Starbucks coffee kiosk in the back of the shop, similar to what is offered at 310 Rosemont stores.
To find out more about the E.I. Randle ownership change, click here to read my story.