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The Happy Wag

Celebrity chef goes to the dogs

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Television host, self-taught chef and fellow pit bull owner Rachael Ray will expand her brand name to the pet care aisle of grocery and specialty stores with the launch of her Nutrish line of dog foods and treats.

According to a MarketWatch.com report, Ray's proceeds will be donated to Rachael's Rescue, a non-profit organization dedicated to helping at-risk animals through adoption, medical care and educational programs, along with training and outreach initiatives.

"It seemed like not a lot of extra time to donate to something that could potentially raise millions of dollars for championing these little creatures that can't speak for themselves," Ray said in an interview with the Associated Press.

Ray is a long-time advocate for animal welfare and has often discussed pet nutrition on her daily syndicated talk show, in her monthly magazine and on her cable cooking show. Earlier this year she produced a special, "Rachael Ray Feeds Your Pets," on the Food Network.

"I love my dog Isaboo and as a member of my family I need to make sure that she eats as well as the rest of us," Ray is quoted in the MarketWatch report. "With the launch of Nutrish, I now have the opportunity to share with other pet lovers some of her favorite meals, flavors and special treats."

A line of food products for cats is also planned.

(Associated Press photo)

1 Comment »

  1. I was given one of her cookbooks. She could put a picture of a dog on the cover and leave the recipes the same

    Comment by Boxers — July 28, 2008 @ 3:01 pm

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About this blog

The Happy Wag blog is a resource for pet parents in the Roanoke Valley, a local community forum of news and information about pets. Newsroom manager Nona Nelson's family includes four pets: retired racing greyhounds Dexter and Coral and former stray cats Thai and India. Read more about Nona and this blog

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Foster homes for the holidays

The Roanoke Valley SPCA is participating in the national “Foster A Lonely Pet For the Holidays” pet fostering program.

Over 13,000 pet rescue organizations nationwide are trying to empty the kennels for Christmas, encouraging families to open their home for the holidays to an adoptable pet waiting for a forever home.

Fostered pets can be picked up between December 18-23, and can be returned to the RVSPCA between December 30-January 2.

The RVSPCA will provide all needed supplies and support to the temporary families. You can view all of the pets online at www.rvspca.org, or visit the shelter to meet them.  The goal is to have each of these pets into a home by noon on December 23.

Ann Marie Sweeney, foster coordinator for the RVSPCA, will answer questions about the program for people interested in making this Christmas a happy holiday for a pet in need.  Contact Sweeney at 344-4840, ext. 208 or e-mail asweeney@rvspca.org.