Target’s new price matching program is a game changer
If you remember to take advantage of them, price matching programs can save you a lot of money. Stores like Sears and Lowes have offered price matching for years. Other stores offer the service seasonally, which is what Target has done in the past.
However, things are changing. Target recently released information about its new Low Price Promise price matching program.
Here’s what the retailer says about the new policy:
“If you buy a qualifying item at a Target store then find the identical item for less in the following week’s Target weekly ad or within seven days at Target.com, Amazon.com, Walmart.com, BestBuy.com, ToysRUs.com, BabiesRUs.com or in a competitor’s local printed ad, we’ll match the price. Price match may be requested at Guest Services prior to your purchase with proof of current lower price or by bringing in your original Target store receipt and proof of the current lower price.”
The most important thing to note is the offer to price match websites. Very few retailers will price match anything outside of a printed ad. With the variety of barcode scanning apps available these days, lower prices are literally at your finger tips.
It’s also nice that they will match the price within seven days of purchase, plus you can still use coupons in addition to the price match.
How do you feel about the new policy? Are you more likely to shop at a retailer who offers price matching?


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I worked at Circuit City back in the day, and our 110% low price guarantee, and it brought us a lot more business than we ever paid out. Target is just taking it to the next inevitable phase. Smart, very smart.
I might be more willing to shop certain stores…but Target probably won’t be one of them. I’ve just never really liked shopping there outside of a couple times a year…partly because it’s a half-hour away and we have a Walmart 2 minutes away. But I also recall a situation in the past where they were rather, rude (I’d say something else, but it’s not family-friendly), about a price match. I bought a table and lamp set from them, and 2 days later the set was on a half-off sale. I stumbled onto that and still had my receipt, but they balked at giving the difference. I had to go home, bring the set back to the store, return it, and then buy it at the lower price. Ever since then, I’ve not shopped there very often…they’re also usually more expensive than the competition for the things I would buy from them.
I’ve heard similar complaints of Target in the past. In the past few months some co-workers and I have discussed how Target has lowered its prices to become more competitive, but it’s still high on some products.
Unfortunately a lot of stores make you return and re-buy products that have gone on sale after you’ve purchased them. I know Belk and Kohl’s will refund you the difference within a set amount of time, and now Target of course.
I agree with “Other John”