Retail Roundup: JC Penney to debut the “Shops” in August; Sam’s Club to see $2 million in renovations
Work is under way at the Valley View and Tanglewood JC Penney stores to reorganize the way brand items are displayed.
Large sections of the stores are cordoned off with white tarps as the store rearranges displays to group brand name items together into “shops.”
The Roanoke-area stores will see shops dedicated to Levi’s, The Original Arizona Jean Co. and iJeans by Buffalo, according to a JC Penney spokeswoman.
The shops are set to debut in Roanoke on Aug. 1.
The shops are part of the company’s efforts to reinvent the store, a strategy that includes a three-tiered pricing method in place of sales, a new logo, a new marketing initiative, and the introduction of new brands, including a JCP brand for men and women that will be in stores this fall.
The changes haven’t proven successful so far.
JC Penney lost $163 million in the quarter that ended April 28, or 75 cents a share, compared to a profit of $64 million in the same quarter last year. (When taking into account the cost of restructuring, the adjusted loss was $55 million, or 25 cents a share, the company reported.)
Also in the column, Sam’s Club has filed plans with the city of Roanoke for a $2 million renovation of its Towne Square Shopping Center warehouse store.
Work includes remodeling the cafe, optical department, pharmacy and photo lab; restriping and resealing the parking lot; hanging new signs outside the store; and replacing cart corrals, according to a building permit filed with the city.
The renovations also will make room for a new hearing center, said Mark Scott, a spokesman for Sam’s Club.
The renovations are still being planned, and Scott said start and finish dates have not been set.
The store will remain open during the work, he said.
Sam’s Club’s sister store, meanwhile, also will see renovations.
Work is scheduled to begin at the Walmart at Valley View in September. Those plans include cleaning and painting exterior and interior walls, pharmacy, customer service area, vision center and entryways, and refurbishing the restrooms and auto center, according to plans submitted to the city. The plans also call for installing new signs and repairing or replacing doors and floor tile.