The Binaba Shop on Campbell Avenue in downtown Roanoke is moving to Market Street. And not only will the shop have a new location, it will have a new name: Villages of Africa.
The shop, which sells mostly fair-trade, handcrafted home decor, musical instruments, jewelry, African sculptures and art, is expanding outside of Binaba, Ghana, and nearby places into other countries in Africa including Kenya, South Africa, Senegal and the Ivory Coas,t and other continents such as South America.
The Binaba Shop will stay open until Aug. 31 and the new shop, Villages of Africa, will open Sept. 1.
Villages of Africa LLC began operating the shop in October, said the Rev. Kathy O’Keeffe, director of Villages of Africa LLC and pastor of Kingdom Life Ministries. The store just waited until the move to change the name, O’Keeffe said. The store was previously run by Kimoyo, a local nonprofit organization focusing on the empowerment of women and children in the Roanoke Valley and in Africa. Sales at Villages in Africa will continue to have a direct impact on the native artists whose work is for sale, O’Keeffe said.
The pieces in the shop will continue to be handmade by people who work in women’s cooperatives or home businesses around the world, she said.