For the first time in about 20 years, downtown Roanoke will have a grocery store featuring local produce and a gourmet deli.
S & W Market at 16 West Marketplace in downtown Roanoke will hold its grand opening on Saturday, Oct. 27 from 10 a.m. to 4 p.m. The store will offer tastings and special deals during the celebration.
The European-style downtown grocery store will carry fresh, local, organic products and gourmet foods, including a fresh soup and “organic-focused” salad bar. In addition, craft brews, specialty wines, Boar’s Head deli meats and made-to-order gourmet wraps and sandwiches will be available. Hot daily specials will be added soon to give shoppers an option to take lunch or dinner to work or home.
Here’s more from a press release on S&W Market’s opening:
Co-owners of Café 16, Mark Linson and Amelia Glaser, who will also own and manage S & W Market, say the deli service will allow them to cater business functions and private parties as well.
“We both share the love of entertaining and designing catered events for each client’s specific desires,” said Mark Linson, co-owner of Cafe16 and S & W Market. “Amelia will head up the cheese & deli shop, helping to guide our guests in the right direction and personalize catering orders. In addition to produce and kitchen management, I will ensure our offerings are creative, inspired, and fresh as possible.”
Produce at S & W Market will be provided by Roanoke Fruit & Produce Company, Good Food Good People (local produce), and Cavalier Produce (Richmond, Va. – local produce supplier). Additionally, customers will be able to choose from offerings from Stonewall Kitchen (including wild Maine blueberry Jam, blue cheese & herb mustard, and maple pumpkin butter) to gourmet crackers that will complement the variety of specialty cheeses in the deli. Items available on a limited basis include personal care items and household care items.
During the grand opening, S &W Market will offer free giveaways and samples as well as coupons for $5 off a first purchase of $25 or more.
S & W Market will be open Monday through Friday 9 a.m. to 7 p.m., Saturday 10 a.m. to 4 p.m. and will be closed on Sundays. Cafe 16 hours will expand to Monday through Friday 7 a.m. to 7 p.m., Saturday 10 a.m. to 4 p.m. and closed Sundays.
S & W Market is the latest offering at 16 West Marketplace which caters to the “healthy, innovative, and savvy” tastes of those who live, work and frequent downtown Roanoke. Located in the former S&W Cafeteria at 16 West Church Avenue, just off Jefferson Street, the historic building has been restored to its original art-deco style under the direction of Spectrum Design, a Roanoke-based architectural and engineering firm located in the Market area. In addition to S & W Market and Café 16, the building currently houses Carilion’s RAC Xpress, Fleda A. Ring Artworks, Core Chiropractic and Wellness Center and eight apartments. A restaurant, The Cork and Crust, also scheduled to open later this year, will feature fresh, organic, localvore, artisan pizzas and daily specials.