A group of stores and restaurants located near Roanoke College in Salem, which owners self-titled “College Corners,” are banding together this Friday night for a progressive open house from 6 p.m. to 9 p.m.
The participating businesses will have refreshments, entertainment and special deals to get more people to shop at the local stores in the neighborhood. This is the first time this group of stores, many of which are new, has done anything like this. Plantagenet Rose Interiors and Gift Boutique owner Gwenda Kellett said they plan to do this many more times if Friday night proves to be a success.
Store owners will extend their hours, have door prizes and host different kinds of entertainment. Kellett, who spearheaded the event, said she hopes the open house encourages customers to not just visit one store, but several.
“We want them to come and see what we have here,” she said. “Maybe there is something they haven’t seen before.”
Participating stores are R.M. Johnson and Sons Jewelers, Plantagenet Rose, Pampered and Polished, Amy Shea Massage, Serenity Nail Salon, The Bird Cage, Lax Loft, One Step Above Boutique, Kristin Gainey Photography, Stella Jewelry, Lucky’s Pizza and Elderberry’s.
The stores at “College Corners” have been trying to brand the area to attract new customers. You can read more about that here.
In other Salem business news, Gobbler Gear is closing later this year. My colleague Chad Parries reported last week on the So Salem blog that the store, which is known for its variety of Virginia Tech merchandise, is closing its doors some time in December. The store has been open for four years.
He told me yesterday there is still no word on Gobbler Gear’s official last day, but the website will remain in operation after after the store closes.