Last week, Kohl’s department stores announced that it will keep its doors open for more than 100 straight hours for the first time ever.
The store will open 24/7 beginning at 6 a.m. on , Dec. 20 through 6 p.m. on Christmas Eve. This will include Kohl’s Roanoke location at Hunting Hills. So anyone aching to get some Christmas shopping done at 3 a.m. is in luck.
“The holiday season is an eventful time for families, and Kohl’s is making it easy for shoppers to wrap up their last- minute gift giving with 24-hour access to Kohl’s stores right up to Christmas Eve,” said Michelle Gass, Kohl’s chief customer officer, in a news release. “Not only does Kohl’s have the hottest gifts at incredible prices, now shoppers will have the added benefit of being able to check off their lists, day or night, whenever it is most convenient for them.”
This is not the first time a major retailer has done something like this. Last year, Macy’s Department stores were open more than 48 straight hours from Dec. 21 through Dec. 23.
Kohl’s was also one of the major retailers to open on Thanksgiving this year at 8 p.m. There are six fewer holiday shopping days after Black Friday this year due to where Thanksgiving Day fell on the calendar. This could be one reason why the store has extended its hours.